Lisa Robbin Young

This week, I'm in Nashville on a recon mission. Hubby and I are looking at possibly relocating, and Nashville is one of the towns on our short list. We booked one of those extended stay hotel rooms with a full kitchen, so it feels as much like home as possible. Which means I have a sink full of dirty dishes every night after dinner. 🙂

tajciIn the few days I've been here, I've scheduled multiple meetings, including an impromptu connection with Tajci Cameron (international performing artist and creator of Waking Up In America - here's a pic of us from last night's Music City Roots show). I've also created worksheets for this week's Creative Freedom Apprenticeship, had some pool time with the fam, read two books, and done a good bit of driving to look at various neighborhoods.

In short, we're very busy and highly effective. My husband has been sleeping in, watching TV, and his anxiety is visibly lessened. The kid is relaxed and easy to manage. Even though we've got a lot on our plates, we're  navigating the week with aplomb, and really enjoying our time together.

There's a joke I sometimes hear about how people seem to get everything done just before leaving for vacation. Parkinson’s Law reminds us that work expands to fill the available time. Which means if you've only got 45 minutes to get "everything" done before you hit the road for a 9-hour drive to Nashville, you'll find a way to cram one last plate in the dishwasher so the sink is empty when you get home.

How is it we manage to get so much more done in so little time? And more importantly, how can you channel that kind of efficiency on a daily basis - not just in the 45 minutes before you have to leave town?

In order to really capitalize on this kind of energy, you need to understand two "laws" of human potential: Parkinson's Law and Yerkes-Dodson Law.

Putting Parkinson's To Work For You

In high school, most of my classes were pretty easy for me. I was one of those kids that didn't need to study much, and most projects could be completed in a day or two before the due date. Instead of methodically planning out an easy approach to completing the project over the course of three or four weeks, I'd spend one night figuring out what I was going to do, and the night or two before the due date finishing the project. Looking at the school habits of my teenager and his friends, I know I wasn't the only person to behave this way. But I didn't understand why until I was much older.

As a kid, there was always something more interesting, exciting, or fun to experience which subjugated homework towards the deadline. I was frequently found finishing homework on the bus ride to school, because the bus ride was boring, and there was nothing else to do. So that was the excuse I gave when people asked why I procrastinated. It seemed to be a great explanation, until I understood these two laws.

Parkinson's Law compresses or expands time like a Jedi mind trick. In essence, it's about focus. If you carry yourself as if you only have a bus ride to complete your homework, you'll get more of your homework done in a shorter period of time - even if you're not on the bus. As an adult, I've come to love using a timer. Not only has it helped me get a better handle on how much time it really takes me to accomplish a task, it's also put a little pressure on me to complete projects within the time alloted. I could take all day to draft copy for a sales page, but if I give myself 45 minutes, I get it done because I have "fearsome focus." That's a phrase I picked up from Dave Lakhani's book "How To Sell When Nobody's Buying." By locking down my attention to ONE thing for a period of time, focus is high. Plus, the small amount of "pressure" I put on myself to do the best I can in the shortest amount of time, increases my performance... which is where Yerkes-Dodson comes in.

Yerkes and Dodson who?

While a lot of people have heard about Parkinson's Law, fewer are familiar with the Yerkes-Dodson law, which states that we need a certain amount of mental stimulation to prime the pump on getting things done. But only to a point. when things get too stressful, or we're overstimulated, we shut down and our ability to perform the task at hand decreases significantly.

In the above scenario, the timer gives me a constraint, and puts some "pressure" on me to perform - to get stuff done. The pressure creates enough mental stimulation for me to stay engaged with the task, but not so much pressure that my mind melts down and leaves me sobbing and rocking back and forth in the corner of my office.

For me, the timer is great because if I need more time, I can always add more - so there's "pressure" that I can control. But the threat of the "DING" happening before I've completed my project is just enough pressure to keep my mind stimulated and motivated. It's like a boss giving me a deadline. I've learned that setting my own deadlines doesn't always keep me engaged, but having an externally driven deadline (clients waiting for a call, program release dates) gives me enough motivation to keep things moving... to a point.

Too much pressure, and I crumble.

Ever had a meltdown when your boss is standing over your shoulder? Doing even the most simple task becomes frustrating and difficult when you're feeling too much stress or pressure. My son was watching an episode of Spongebob Squarepants where Squidward had challenged Spongebob to learn everything about providing a completely high-end dining experience. Spongebob ended up unlearning everything else - including his name. So when he was asked for his name by the patron Squidward was trying to impress, Spongebob brokedown in a pool of worthlessness because he couldn't remember his own name. The whole charade fell apart.

Like so many things in life, "pressure" and "stress" are relative. Some people thrive with lots of deadlines, while others crumble if you look at them sideways. The trick to putting the Yerkes-Dodson Law to work for you is to recognize which types/levels of stress are motivating and which are debilitating. When I'm working with clients in the Creative Freedom Apprenticeship, I emphasize regularly that you have to understand what works for YOU in YOUR specific situation. One man's stress is another man's stimulus.

If my timer didn't allow me the ability to re-set it, or when my 45 minutes was up someone came in with a red pen to tear apart my work, my results probably wouldn't nearly be as good. Just like when I get home from Nashville, knowing the sink is empty is what really matters. If half the dishes in the dishwasher didn't get clean, I don't care. But if my Mother-in-law called to say she was coming over for tea, I'd be falling all over myself to get the dishes re-washed before she got there (and probably break a few along the way).

Yes, that's my personal baggage talking there, but I hope you see the point.

Accomplish more in less time

Creative entrepreneurs can often agonize unnecessarily about their projects. We lay in anguish for far too long about minor tweaks that just slow everything down.

"my website isn't finished because..."

"the new album's on hold until..."

"I don't have the right/enough..."

While I'm not a big fan of fail fast and often, I do believe we can often do more in less time if we'd just stop tweaking. Sometimes it's a case of perfectionism. Many times, it's a lack of proper motivation and perspective.

Marie Forleo has used what I call the "Oprah incentive" as an example of how to accomplish things faster. She says that if Oprah called and asked for a 3 minute video within the hour you wouldn't procrastinate. You'd get off the stick and get stuff done.

Sadly, that's a superficial assessment. In some cases, yes, you'd flip out your video camera and do the best you can. Sometimes, though, the pressure to perform would be too great. You'd choke up, feel way too overwhelmed and yes, you would procrastinate, because there'd be too much pressure on you.

It's easy to say "suck it up buttercup" but there's a reason why it doesn't always work that way. (tweet this)

So while it's true we can all get more done in less time than we typically believe is possible, it's still important to understand your own level of preparedness, focus, and ability to handle stress and pressure. The more pressure you can/want to take, the easier it will be to double your productivity. But everyone has the ability to accomplish even a small increase in productivity and efficiency by taking advantage of Parkinson's and Yerkes-Dodson.

They're like the Wonder Twins of personal efficiency.

Here are some specific ways you can customize your own efficiency plan and accomplish more of what really matters in less time:

1. Apply Fearsome Focus

Remove distractions - even if it's only for 15-20 minutes at a time. Turn off the phone, the email, the doorbell, and let people know you can't be disturbed. If we can do it for important phone calls, we can do it for our important tasks. Barring a real emergency, don't let other people's priorities become your own. Remember, you train people how to treat you based on what they expect from you and what you've come to accept from them.

2. Clarity is King

Know what you're going after and don't let other things get in the way during your period of focus.

3. Play DUMB

The beauty of D.U.M.B. goals is that the size and scope doesn't matter. Whatever you want to accomplish needs to be Do-able, Understandable, Meaningful, and Believable for you... regardless of whether or not other people get it. Just because I can sit and focus for 45 minutes doesn't mean you can. So focus for 3 minutes, or 3 hours... whatever floats your boat.

4. Apply Optimal Pressure

While this one won't always work (sometimes someone else will impose their own set of pressures and deadlines on you), when you can find your balance point between getting stuff done and falling apart, you'll find your peak performance zone. Just remember: too much pressure and you'll explode; too little and you'll be cramming to get your homework done on the bus ride to school.

5. Check Your Thermostat

Getting stuff done is as much about your attitude as anything else. When I worked in the high-pressure automotive industry, I juggled lots of projects every day with relative ease. Once I moved away from that environment and slowed my tempo, I recognized that I couldn't handle that much pressure all the time (nor did I want to). Likewise, when I go into project launch mode, I know that a certain amount of extra stress and pressure comes with the territory. That means your stress thermostat will likely change over time. Be present to and aware of that. Be willing to be where your at - without comparing yourself to someone else.

Remember, success is a destination and you are already there. What are the tools, strategies, and concepts that help you be most efficient and effective in the world? Share your ideas in the comments and let's help each other do more of what really matters.

 

*SMOOCH*

That's my official goodbye kiss to the first quarter of the year.

How'd it go for you? If you've been through my Dreamblazing program, you've probably already reviewed your milestones and re-assessed your targets for this quarter. Good on ya!

Did some of your goals fall off the radar, or get completely kicked to the curb (mine did!)? Are you on track (or ahead of schedule) for others?

In a recent post, I shared that by the end of January, nearly 35% of Americans have kissed their resolutions goodbye. This far into the year, some entrepreneurs have thrown their plans out the window entirely. Where do you stand?

One of the biggest pieces of advice I consistently offer to my clients is to focus your goals and objectives around YOU: things you can control, measure, or impact. It's challenging to set and attain goals that rely on someone else. But if you're driving toward DUMB goals, chances are good you'll have less flying out the window over the course of your year.

In the spirit of transparency, I thought it might be helpful to share with you my Q1 milestones and report on my results. I use the approach I developed in my own Dreamblazing program and define my milestones based on my 5 Key Areas of Success (Faith, Family, Fitness, Fortune, and Freedom).

Shall we?

Quarter One Recap

media-e202p1b649-rbanominee2015Faith

This year, my faith goal revolves around my self-worth and how I see myself in the world. To that end, I've built a strategic plan to reach out to and connect with people I admire. One such connection has led to my nomination for the 2015 Rulebreaker awards! I also have been working to strengthen connections with friends and colleagues in my existing circle. My mastermind groups, my accountability partner, and my closest friends have all been instrumental in helping me navigate Q1 with grace, peace, and ease.

I'd say I'm on track and doing better than anticipated in this arena.

Family

My definition of family is probably more loose than some, since my blood relations aren't as plentiful as they once were. Because of that, I've been creating my own family, as it were, by making new peer connections. This is kind of a double-dip from my "Faith" goal, but it's also more about new people, versus cultivating the relationships I already have.

The first quarter of 2015 saw some big and unplanned changes in our home. My oldest, now 18, has passed his road test and is now driving (God help us all). He's had his own ups and downs over the past few months, but seems to be stabilizing with some part-time work and finishing up his schooling. This is a huge relief for me, as I am beyond ready to turn over the role of "Worried Mom" to some other deserving woman with teenagers.

The end of March also marked my youngest's 9th birthday - which means we've got all the birthdays on lock for the year. *wipes brow* Whew! But he's been having an up and down semester at school. So we've been navigating some emotional issues for him on that front.

admitknowingnothingFitness

When family stress increases, my emotional eating trigger kicks in, and it takes even more focus and commitment to stay on track. Needless to say, my already ambitious goal of dropping 16 pounds got revised when I was sick for the entire month of February. That's NEVER happened to me before, and dealing with "feeling behind" in my projects only fueled the emotional eating fire. While I didn't hit my revised 8 pound goal, I DID manage to hone in on a couple of trouble foods (gluten, dairy, and soy). Once I got clear, and started steering myself away from them (harder than you might think) I found myself edging closer to that goal. So for this quarter, I'm sticking with my goal of another 8 pounds off by July.

My mental fitness goal for the year is to attend one learning conference. That did not apply to this quarter, since the conference I want to attend isn't until later in the year. Not one to stagnate, however, this quarter saw me doing the research for a new book I'm working on, and participating in a few community groups on Facebook. I've been learning a lot and looking forward to sharing even more during my free monthly webinars.

Fortune

I'm known for setting rather lofty income goals (though, I'm very prudent with my income projections). Due in part to a month-long illness, but also because of a shift in priorities, my Q1 income fell WAY short of my milestone goal. With the shift in priorities, I was not caught by surprise. In fact, the only reason I didn't revise my milestone was because I wanted to see how close I could get anyway.

Not. Even. Close.

The good news is that every transaction was profitable. Using the Profit First approach, I was able to keep everything on the positive side of the ledger - actually with better results than I did this same time last year. My quarterly profit distribution was also higher than the last quarter of 2014, which was a nice surprise, since it felt like I did less business in this quarter. I made a point to find ease in my business this quarter, which is partly why it felt like I was working less. I also got the delayed payments from Amazon for my book re-launch last November/December, which contributed to the increase in income without added effort. Yay leverage!

What else? I launched an entirely new business development for creative entrepreneurs, and started the process of re-designing my direct sales training program for a late spring launch. I also re-vamped my coaching offerings to make them more accessible and meaningful. With two other projects and a book in the works, I'm fairly confident that this quarter's shortfall will be recovered in the coming months.

LisaRobbinYoung.com // Lyric from Styx's Show Me The Way. #300songsFreedom

My favorite thing about this Key Area of Success is that it means so many different things to different people. For some, it's the ability to come and go as you please, or the financial freedom to travel, send your kid to college, or whatever. For me, Freedom is about being able to show up fully as myself (warts, sparkles, and all) and being proud of how I'm showing up in the world - as both a business coach and a musician. I'm proud to say I've been booked for numerous (PAID) private events this year, and my client list is growing. WOO HOO!

I started 2015 with a goal of finishing my album. The 300 songs project began as a means of honing my skills and getting back on track. Now that we're about 100 songs in, I'm ready to compile a dozen or so of the best tracks and share it with the world in a more finalized and formal package. The hard part right now is just picking the tracks (I'm open to suggestions). Des has already done some incredible work on the keyboard parts, so now it's just about me measuring up vocally and creating a package people feel good about investing in. I'm on track here - maybe even ahead of schedule, which is a wonderful thing to be able to say about a project I've been working on for so long.

Because this goal is nearing completion, I've shifted my focus to planning a possible relocation. Me and the fam are taking a recon trip to Nashville to scout the area, connect with some colleagues, and see what's what. If it looks good, my goal is to be moved by July. If not, we'll stay put until we have more clarity. This is the shift in focus I mentioned earlier - and it's drawn a bit of my personal resources (time, energy, focus) this quarter. With the recon trip upon us, I'll have less resources committed to this project during this quarter, and more in Q3 if we decide to make the move.

Summary

It's not always rainbows, sunshine, and Uni-Kitties around here.

There's work - lots of it. Not everything goes according to plan, but that's not what plans are for. I think it was Eisenhower who said "in preparing for battle I have always found that plans are useless, but planning is indispensable." While I don't necessarily think of business as a battle, I couldn't agree more about the need for planning - even if things don't go according to plan.

There's also fun -a good bit of it. We took a trip to Illinois last month and had a blast at the Lego Discovery Center (that's my 9 year old hangin' with Lego Einstein). We've also traveled a bit around the state, and enjoyed many evenings out with friends and family. In addition to our upcoming recon trip to Nashville, we've got a bunch of other activities in the works for the year.

I don't share this report to brag, but rather to show you exactly how I've built my business (and my annual plan) around what matters most to me. By using the 5 Key Areas of Success and my Dreamblazing program I get CRYSTAL clear on what really matters to me and then do my daily prioritizing with The PEACE System to make a strategic plan and move closer to those goals.

Moving closer to what really matters to you... novel concept, eh? (tweet this)

What matters to you?

This is just one way of building a business around what really matters to you. It's the way that works for me. I've used it for more than five years now, and it's the first thing I've ever managed to stick with! Many of my clients have found use in it as well - but I admit it's not right for everyone. Most planners are too rigid for me. I needed more flexibility to work with my creative moods and the typical unexpected happenings that come along with having kids. I needed to develop a framework - like a jungle gym - that I could "swing from" and use in a way that worked for me and what was going on in my life and work on any given day.

How do you plan and prioritize your year? What do you do when your plan goes off the rails? How do you course correct? What are the tools you absolutely love? Share your ideas in the comments!

 

 

It's report card time around here. My youngest is struggling in gym class. Sadly, I've seen it before with his older brother.

"Won't even attempt new activities," the report card reads.

So hubby and I sat down with our 8 year old to find out what's going on.

"I can't do it." He said. "I'm not good at it."

It can be hard to try something new. And even harder to be GOOD at it - especially when you've never done it before. That doesn't mean you can't do it.

Try telling that to an 8 year old... oh wait, we did!

You say you "can't" - but...

...what you really mean is that you've never done it well before.

Like when you say you can't sing. Yes. you can. Anyone with a functional voice box can sing. Even my husband, who can't carry a tune in a lead-lined bucket can sing SOME songs.  You just have to find the right ones. Maybe you aren't Pavarotti, but even Madonna doesn't sound like Madonna (thanks, autotune).

So often we use the words "I can't" as code for "I'm not good enough" or "I don't know how." As we talked with our kid, it became apparent this was a case of being afraid to look foolish or be wrong in public. It was also a case of not being willing to ask for help to learn how to do something (or do it better).

Curse the English language!

We have gotten used to so much linguistic short hand, that we're actually programming our brains to believe something isn't possible, when, in actuality, it is. As entrepreneurs, we need to reclaim our truth and speak it without shorthand.

"I don't feel comfortable doing this, because I'm not as good as I would like to be."

"I don't know how to do it (or do it well). Can you help me?"

I've shortened my learning curve immensely in life and business by asking for help, yet, I'm the same person that still struggles with asking for help with things I think I "should" know already.

Living in "The Shoulds"

"The Shoulds" are a comfortable state of paralysis that most of us visit from time to time. It goes like this:

"I should really work out more." But you don't.

"I should really look for a new job." But you don't.

"My mother in law says I should spend more time reading to my kids." But you don't.

"My clients think I should offer evening appointments." But you don't.

And my all-time favorite: "I should already know this by now." But you don't.

In short, "The Shoulds" are a laundry list of to-do's that you have yet to accomplish - either because you don't really want to do them, or because you haven't yet figured out HOW to do them. It's a limbo-land that keeps you from taking action, and only diminishes our value as humans an entrepreneurs.

It's normal. we all go there from time to time. The trick is to keep our visits short. Otherwise, we're creating unrealistic expectations of ourselves. When we have an expectation of our capabilities that doesn't match our reality, two things happen:

  1. We get frustrated with ourselves.
  2. We get display disempowering emotions to others (fear, anger, resentment, etc.)

Rather than root out the cause (living in "The Shoulds"), we keep beating ourselves up - over and over - until something happens. And that "something" isn't always helpful. If we're lucky, we've got a support system to help us see we're in "The Shoulds" and can point it out to us. But even that's not going to help you if you keep beating yourself up saying "Dangit! I knew I was in The Shoulds! I keep doing that! Gah!"

What are those "beliefs" that are conditioning you to stay paralyzed? How are they holding you back? What would happen if you looked at it as if the opposite was true?

What if you shouldn't already know this by now?

What if you shouldn't offer evening appointments? What if you need to find clients who prefer your current schedule?

There is great freedom in admitting that you don't know everything.

(click to tweet)

admitknowingnothing

That's the other type of "can't" we're talking about: when something really isn't possible within the understanding of human experience at this moment.

1,000 years ago, man couldn't fly or use the Internet. They hadn't been invented yet! So to tell someone to hop online and check your email would probably get you blank stares. "I can't" is an appropriate response in that case.

But the more accurate response for most anything today is "I don't know how yet."

Keep all your priorities in alignment while growing your business?

"I don't know how yet."

Make six, seven, or eight, figures (as PROFIT, not just income).

"I don't know how yet."

You get the idea.

Yes, being willing to acknowledge that you don't already know everything means there's a slight possibility that you'll be a target for ridicule. But that's rare. More often,what happens by saying "I don't know how yet" is that you open doors to new learning, new experiences, new connections, colleagues, friends - and yes, clients - by being willing to learn how.

That was the lesson my 8 year old had to learn. That yes, sometimes the mean kids will make fun of how he throws the dodge ball, but by asking for help, he'll get better at throwing the dodge ball and be able to bean the mean kids out during the game.

Perhaps that's not the best way to illustrate that lesson, but I think you understand my point. Sometimes, we need to "bean" the nay-sayers in our lives, and the only way to do that effectively is to get really good at what they're telling us we can't do.

Even if we are our own nay-sayer. Sometimes I need a good beaning, myself (just ask my husband!).

Where are you saying "can't" when you're really living in "The Shoulds? What can you do today to get clarity around a particular "should" and either decide to take action or decide to let it go? Share your thoughts in the comments below.

If you're ready to get help with moving out of "The Shoulds" consider a Next Steps session to help you get some clarity.

Back in November, as I do every year, I made my book "The Secret Watch" available for a limited time at a special price. The first year, I just wanted to see how many people I could share it with, so I said I'd do a back flip if 1000 people would download it on kindle. We gave away over 1000 copies of the book, which prompted my first lesson in doing a back flip (more of a back "flop" really, but I digress). This past November, I wanted to see if we could hit best-seller status on Amazon.

I worked with Winnie Anderson, a best-selling author and the Sherlock Holmes of business development, who has also been my accountability partner now for more than 2 years. Since most everyone I knew already had a copy of the book, I wasn't holding my breath. Winnie suggested we do a 99 cent sale anyway, just to see what would happen.

I nearly lost my mind when "The Secret Watch" hit MULTIPLE best-seller lists in both the US and the UK. Two continents! Color me humbled and proud.

Yes. Even a coach needs coaching, mentoring, and support  from time to time!

So when my friend and client, Pam Belding, mentioned that she might want to re-launch her book, well, it was a no-brainer to recommend Winnie.

Headshot photo from Pam's website

Pam's book, You're The Boat, was inspired by her own emotional roller coaster. At one point a few years ago, her husband's job sent the family to Brazil for a year, which meant packing up the entire family, homeschooling their son, and navigating a foreign country... not to mention the regular day-to-day activities of a wife and mom.

In an overwhelming state of frustration, Pam asked "no one in particular" for guidance, and the image of the boat was born.

Her book trailer describes it better than I can:

If you're ready to end the overwhelm, and chart a course for yourself that you actually look forward to living, I highly recommend you register for Pam's teleclass this Friday. You'll hear Winnie interview Pam about the different "systems" of the boat analogy, and how you can implement them in your own life.  Plus, she's sharing some of the behind-the scenes details about how she created her book, lessons learned, and other great stuff. You'll also get the scoop on how you can get your own Kindle copy for less than a dollar.

Can we make her book a best-seller on two continents, also?

Pam's boat analogy has only improved my life. And I don't just say that because Pam was a client. She's also become a good friend and part of the "crew" of my boat. It's a quick, informative read that will have you seeing your world in a new way, and help you relate to the world with more meaning and joy. I have no doubt that after Friday, Pam will be able to add "best selling author" to her title.

This is what becoming a best-selling author looks like.

Creating a best-selling book is as much about the marketing as it is about the book itself. Yes, you need to be a skilled writer, but you also need to "dig your well before you're thirsty" and become a skilled connector, too. It's about sharing your story with your fans as well as reaching out to friends and colleagues who will help spread the word about the Great Work you're putting out into the world. That's what Pam and Winnie asked of me, and I was more than happy to say yes. This book is a perfect fit for my audience - people who are trying to forge their own path to the Noble Empire and inspired life of their dreams.

Life isn't like Ray Kinsella in "Field of Dreams" - you know... "If you build it, he will come."

As creative entrepreneurs, we can't just put something out into the world and trust that the right people will find it. As nice as that would be, it just doesn't work that way. Heck, even Ray had a LOT of work to do to let people know about his field and save his farm from bankruptcy.

With confidence in our work and courage in our hearts we can stand in the truth of who we are.
(Click to tweet)

With clarity, confidence, and courage, we can ask for the help we need, and share our Great Work with the world in alignment with who we are and what we're about in the world. I've experienced first-hand the insights of both Winnie and Pam. If they have their fingerprint on a project, I want to be involved. Sharing this event with you was the best way I knew to do just that. I hope you'll join us!

FTC NOTICE: FYI, the Federal Trade Commission requires that I inform you the only compensation I get for sharing this story with you are the few pennies Amazon pays me when you click a link in this post and make a purchase there. If you'd rather deny me my "mad money", just visit Pam's site and make your purchase there. It's a touching and inspiring book!

She was sprawled out on the sidewalk, screaming bloody murder.  The bike - a garage sale special (meaning there was no padding on the all-metal seat) - was still somehow attached to her.

She and I lived close to each other, and were about the same age, but I had no real interest in bikes when I was six. I wanted her to play dolls with me, but no. She was a tomboy through and through. And she really wanted to learn how to ride a bike.

Her parents bought her this scrap metal bike with what little money they had, took it home, cleaned it up with a bit of red spray paint, and after letting it dry, gave it to her.

She wasted no time. She hopped on (no training wheels), and took off down the neighborhood. I lived at the end of the street, so most of the kids used our house as the turnaround. I waited for her there.

She was no stranger to bikes. Most of the neighborhood kids had them and let her ride when parents weren't looking. Some with training wheels, some without. When this little girl climbed on her very own bike, she was a natural.

Until...

Still straddling the metal heap of a bicycle, but flat on her back, the girl was screaming bloody murder. Apparently, she hit a sidewalk bump where the concrete was broken up and the metal seat jammed her... in the... well, you know.

She lost control, the bike fell over, and she was sort of tangled up in it.

So much screaming. So much crying. I kept looking for blood, but didn't see any. Maybe she broke her leg or something. I thought for sure her folks were going to end up taking her to the hospital. Even her brother - who normally ignored his baby sister - set out to figure out if she was okay... or at least get the kid to stop crying and screaming.

Once they calmed her down, they realized that beyond the need for a padded seat, the only thing that was really bruised was her pride. So her father, in all his infinite wisdom, encouraged her to "stop crying like a baby and get back on the damn bike."

The little girl obediently climbed back on - after setting the bike back up and giving it a firm kick to show it who was boss. This time, instead of riding up and down the street, she practiced in my gravel driveway. She practiced turning, braking, and navigating the bike on "a bumpy road" as she called it. She even managed to teach herself to ride "standing up" so that the seat didn't get the best of her again.

She fell a few more times (gravel wipeouts - OUCH!), but under the watchful eye of her parents, she managed to get back up without shedding a single tear.

By dinnertime, she was racing one of the neighbor kids, giggling and playing as if she was a cycling pro.

Eat your heart out, Lance Armstrong!

Clarity + Confidence + Courage = Success

CLARITY

A colleague of mine once shared a similar equation with me. She was using it to talk about the power of irresistible presence, and how, when these three elements are combined, you are more able to show up in a magnetic and authentic way.

The more I looked at her equation, the more truth I saw.

Success in anything can ONLY come when we have these three elements in proper measure. Without all three, you'll fall short in some way. Don't believe me? Let's look and see:

Clarity alone won't make you a success.

One of the most important things I've ever done for myself was develop The PEACE System. It helps me have crystal clarity on my priorities for any given day. Coupled with my Dreamblazing program, I've created my perfect solution to knowing exactly what matters most in any given moment. I have total CLARITY on what to do, and why.

After she fell, that little girl had clarity that her bike had a few issues, and that she needed more practice riding with it before she took it out onto the broken sidewalks of our ghetto neighborhood.

But clarity alone only helps you see the bicycle. It doesn't give you insight into how to actually ride it. Clarity says "I need to learn how to ride the bike." Confidence says "This is how one rides a bike."

Big difference.

Clarity + Confidence ="Sexual Intellectual."

You know what that means right? No? Here's the Urban Dictionary definition. CONFIDENCE comes from this space of knowing. When you've got clarity, you can make some decisions about what to do, and what not to do. You can even help other people make decisions based on what you know. As a coach, I am lucky enough to work with clients that need to make changes in their lives and business, but if all I did was spout off my knowledge, or tell them what to do, I'd be nothing more than a "sexual intellectual" that no one wants to work with. What's more, if I left my clients in that space, they'd never make any forward progress.

Confidence is the by-product of practice. Practice can only happen in a safe space. Like learning to ride a bike, there's always a fear of falling down, but training wheels and a steady hand on the back of the seat can make all the difference between riding down the street and never getting on the bike in the first place.

Confidence is built when the action you take is positively reinforced. When that little girl got back up on the bike, her parents stood by (safe space) and encouraged her progress. When her progress was reinforced, it gave her the confidence to know that she could ride this bike.

That little girl knew she could ride a bike - she'd done it before. She just needed to figure out how to handle the particular quirks of this bike. She quickly realized the seat would be an issue, so she needed to learn how to ride standing up. That would pretty much solve her "cushion" problem.

But knowing is only half the battle (GI Joe!)... or in this case a third of the battle. Because all the clarity & confidence in the world won't help you if you don't have the courage to do something with what you know.

Courage without Clarity is arrogance.

For most people, if you've got courage, you've got confidence. COURAGE is the active piece to the "knowing" of Confidence. But sadly, people act with "courageous stupidity" all the time. You hear stories about someone accidentally setting their house on fire because they tried to kill a spider with a torch. Crazed drivers struck by road rage who speed up as someone tries to pass them - only to find out that person was a cop.

We all have something we're fighting for, something we believe in, something that in our bones we know to be true (that we'll defend to the bitter end). But without clarity (of what an appropriate response would be, for example), our courageous acts come off just plain arrogant or stupid.

This little girl could have thrown the bike to the ground in disgust and refused to ride it. After all, she "knew" she could ride a bike, and this one wasn't behaving properly. But because she also had clarity that this was the only bike her parents could afford, if she really wanted her very own bike to ride, she'd have to act differently.

Clarity says "I need to learn how to ride the bike." Confidence says "This is how one rides a bike." Courage says "This is me, riding this damn bike."

Want to learn more?

I'm leading a free workshop on Saturday March 14, 2015 to help you have more clarity, confidence, and courage in your life and business. If you're ready to learn how to create your own safe space to develop confidence and courage in your life and work, I hope you'll join me for this special, one-time-0nly workshop. You can learn more and register here. I'll also be sharing more about my Creative Freedom Apprenticeship and telling you how you could earn a scholarship to attend at no cost to you.

Every hero has values to which he clings. Superman had "truth, justice, and the American way" while MacGyver believed his mind was more effective than guns for solving problems. Some values are more honorable than others, but you can't be a hero without values worth dying for.

Values Worth Dying For

you can't be aNot a concept that's widely embraced in the business world. Not too many corporations that I'm aware of would lay down their lives for the work they do (or the workers that do it). The very nature of a corporation is to generate a profit for shareholders - and sometimes doing what's right may mean NOT generating profit for shareholders.

So is it possible to be heroic in business? Absolutely. Because doing the right thing is always in style, even if the shareholders disagree.

Men and women of action always have a choice. We can choose to value principles over profit, people above things, and not be a martyr in the process. We can do what's right, knowing that the long-term reward is far greater.

And no, I'm not talking about "eternal rewards" or heaven here. I'm talking about the tough decision to close a business segment that's losing money, and shifting those people and resources into areas where better work can be done. I'm talking about the tough decision to NOT fire good people if they can be used elsewhere, even if it means a short term cashflow pinch (not crisis, mind you. That's different.).

I'm talking about having values worth dying for.

When "the world" tells you how things "should" be, even thought your gut tells you otherwise, and your values guide you in a different direction, do you cave? Or do you choose to be the action hero?

Will you take a short term beating for a long term gain?

So many people will do anything to avoid even the slightest amount of pain. Yet, pain is a part of growth. Discomfort & uncertainty abound in entrepreneurial circles. You can't avoid it if you want to grow. And yet, time and again I see people take what appears to be an "easy" way out, only to find themselves stuck in "the fire swamp" because they didn't trust their gut.

Remember, heroes are not above getting bloodied up a bit - so long as the fight is in alignment with their values.

As you examine your own business, think about these questions:

  1. What are your core values - those things you are willing to die for?
  2. Are those values being reflected in the work you do?
  3. HOW are those values being reflected in the work you do?
  4. What do your clients, colleagues and co-workers identify as the core values of your organization?

If you can't answer these questions, you've got your work cut out for you. It would be nice if you could stop and get absolute clarity on this before you do anything else. However, I recognize that's not always practical.

How to get these answers in the next 30 days:

  1. Block out an hour and really dig into your values. Ask yourself how you would respond if you saw something that was in direct opposition to your values. Would you face death for what you value? If not, re-think your highest values.
  2. Give yourself permission to be extremely honest with yourself about what you truly value - not what other people think you "should" value. Stop "shoulding on yourself" and get clarity. Maybe honesty is important to you, but it's not one of your top 4 or 5 core values. It doesn't mean it's not important, and it doesn't make you a bad person if it's not your number one. Just get clear.
  3. Look at your calendar and examine not only what you accomplished, but also what went by the wayside this month. What got neglected or ignored tends to be something we value less. Look at your bank statements and see where the money went this past month. Also think about what you didn't spend money on in order to spend or save what you did. Like your calendar, this will give you clarity about what you truly find important and are willing to sacrifice.
  4. Ask your clients, colleagues and co-workers to share with you their thoughts about what you truly value. Do not judge their answers or justify your position about anything, just take in their answers. This step takes courage. Many will never do it for that very reason. The truth of the matter is that perception is more powerful than truth. What your clients, colleagues and co-workers perceive about you is their truth until you can alter their perceptions. If there is a discordant mis-match between their perception and yours, brainstorm a plan to change those perceptions through your actions (not just words).

Remember, this isn't about issuing a "vision statement" or some other piece of equally benign paper. Show, don't tell. "Be the change you want to see" and all that.

I'll even put my money where my mouth is...

Take a few minutes to share with me (via email or as a comment on this post) any/all of the following:

A. What do YOU value in life and business?

B. What did you learn when you asked others what they think you value?

C. Based on what you know about me, what do you think I value?

I'm sharing my results in a later post. I'm looking forward to seeing what happens!

A couple of weeks ago we started the studio/office rearrange when the new lighting came. I still haven't been able to fit everything in, but this new video gives you an idea of where we're heading.

HideMeme

It's also the start of a new format for the weekly songs. I wanted to do something that was a little more inspirational AND educational, so that they didn't just come across as a bunch of cover tunes for no apparent reason. When I started the 300 songs project, it was about getting practice and learning how to operate the equipment in the studio. Over time, however, I've been blessed to have built a cozy following of people who actually enjoy watching the videos, not just listening to the rehearsal concepts.

We've even done a couple of virtual concerts featuring some of those tunes. During those shows, I always try to tie the songs back to an important moment in my journey or a "teachable moment" of some sort, because I believe that music can be educational as well as inspirational (remind me to tell you how the music of Billy Joel helped me win the city quiz bowl tournament in high school).

To that end, I'm launching this new format featuring the song "Hide" made popular by Joy Williams. Whenever I feel "not enough" in any respect, this song kicks my butt and reminds me I'm awesome. I hope it does the same for you. If nothing else, you'll get to see a rare moment of me wearing makeup!

You don't have to hide!

It's time for you to shine and show the world how awesome YOU really are. (Click to tweet)

Subscribe to Lisa’s YouTube Channel | More from the 300 Songs Project |  Front Row Sessions Replays

I don't know a single entrepreneur that didn't start their business with some type of do-it-yourself (DIY) approach. Most of us begin with more time than money, and it makes sense to capitalize on that resource. In fact, I tell would-be clients all the time that the less money you have, the more you need to rely on "other resources" - friends, colleagues, connections, skill-sets, and other means of getting the job done without cash. In the direct sales world, I see a LOT of new consultants relying on family and friends to keep their business afloat (if that's your problem, you can fix it with a little Direct Sales 101).

For other entrepreneurs we often get a little too good at doing everything ourselves, and that creates a problem.

The crossover point...

relax2That's the point where income and time are roughly equivalent. It's not generally a lingering point, because responsibilities typically rise in correlation to our income. I'm not sure I agree with Upamanyu Chatterjee when he said, "the more money you have, the more hassles," but you get the idea. When things are roughly equivalent, we have to get ruthlessly honest about where we're investing (or spending) our time and money. Eventually, though, things ease up and we once again have either more time or more money.

Once we have more money than time, it makes sense to start liberating our time with some of our money. Yet, in the last couple of years, I've noticed that people are killing themselves (some quite literally) trying to do too much. I've mentioned Jon Morrow's story before, but his is not an uncommon tale. When the financial meltdown started rippling through my client's lives, I saw many folks tightening belts and even going dark to "ride out" the economic storm. Yet, history tells us that the companies that fare best are the ones that keep showing up and keep sharing their message even during hard times.

So how can you tell if DIY is still the way to go? There are several questions that bear exploring:

1. Is your business really viable?

You've probably heard the old saw "everyone's a genius in a bull market" - right? Essentially, anyone with a website could slap up a paypal link and sell their stuff like hotcakes during the earliest days of this century. There were info product "gurus" hawking their schlock for $997 - and it was a pdf copy of a 3rd generation photocopy of a 75 page "report" that was poorly edited, and an MP3 of said guru reading the PDF aloud (I'm not joking). There might have been a few gems in there, but you had to dig through so much crap that it almost wasn't worth your time. The prevailing logic at the time was that if one gem could turn your business around, then who cares if it looks like crap? That was the advent of the "fail fast and fail often/good is good enough" mentality that swept the internet.

The problem was that it wasn't even good, let alone good enough. Stuff like that doesn't pass muster anymore. The bar continues to rise. Videos I filmed three years ago don't measure up to the new HD footage I can shoot with my webcam (my WEBCAM, people!). If there's more sizzle than steak, word gets out, and people stop buying. So if you've got inferior offers, it's no wonder your business is killing you. Maybe you need to invest in a team that will turn your offer into something people actually want to buy - or invest in a few beta testers to get feedback before you launch. Either get help or get out of the offering.

I truly believe you can make a living doing what you love (and in many cases a VERY GOOD living). If a grown-ass man can make money on youtube unboxing and talking about Transformers or doing video game walk-throughs, then I have no doubt in my mind there's an audience for whatever you love doing. But you can't offer crap or people won't keep showing up.

2. Is your business profitable?

When responsibilities rise to meet income, many entrepreneurs forget about profit until the end of the year. They see profit as an event (income minus expenses, right? WRONG.) They just keep watching the dollar bills roll in... until they stop rolling in. Then they look at their business, start cutting costs, and scrambling to "stay afloat" - when they're already sunk.

You need a profit plan, and you need to follow that plan during the feast and the inevitable famine. Business, like so many things, is cyclical. If you're overspending when money is abundant, you'll be in the hole faster than Alice and the White Rabbit once the money dries up.

Look at more than just your income and outgo. Consider your long-term growth plans. No business can continue to grow indefinitely. Tastes change, markets change, and entrepreneurs have to be willing to pivot, shift, and serve their markets in meaningful ways. A profitable business today may not be profitable in future years (Blockbuster Video, anyone?), and a smart business owner keeps pace with the changes. If that takes up too much of your time, then a coach, an accountant, or another financial professional can help you keep your finger on the pulse of your business.

3. Is your business sustainable?

This is where it all comes down. You can work like a dog and have a profitable business, but have no life to speak of. Likewise, if you're constantly "re-investing" into the company, then you're not creating something sustainable. You're blue-balling your business (yes, I said it) - stringing it along and keeping it from really performing.

I had a client that owned a screen-printing company. The company was recognized for doing great work and the employees liked working there. My client was an investor, he didn't work in the business. His good friend was the owner, and wasn't particularly responsible with the income. So my client had stepped in as an "investor" to make sure payroll would be met on a consistent basis. Year after year my client plowed money into the company to keep it afloat, but when we looked at the books, the company wasn't sustaining itself. It wasn't profitable, but he didn't mind plowing the money into the company because it kept his friends in jobs. I told him he was blue-balling the company and that they needed to sit down and get real about their revenue plan. I told him he needed to have this conversation with his friend sooner, rather than later, because the company wasn't really a business!

He told me he didn't have time to have that conversation because he was busy with his own job (where all the "investment " money was coming from). Plus, he didn't want to "get into it" with his buddy. So the company hobbled along for a few more years before his buddy finally bailed on the business. Now, he's got a solid business manager in there running things. Hopefully, he'll be able to turn the ship around and create a profitable, sustainable business.

You can pump all your time or all your money back into your venture, but that doesn't mean you have a business. It's certainly not sustainable.  If you can't walk away from your business to practice some self-care, or take some time to "just be" then something's amiss.

If your business can't run for a time without you, then you're the problem, not the solution. (Tweet this)

It's time to get real.

Hire someone to look at the numbers and give you some ruthless honesty. Give yourself permission to get support in creating or delivering your offering. Maybe you're lousy at writing sales copy - get a copywriter. Maybe your training style doesn't resonate with your team, hire a pro. Don't force yourself to be everything to your company, or your company can't survive without you. The day you get sick  (or worse) is the day the company goes under. That's not a profitable sustainable business. That's just crazypants.

How have you set yourself up for success? What are you doing to ensure that you're not the bottleneck in your business? Share what's working for you in the comments below so we can all learn from one another.

At this point in the new year, more than 25% of Americans have already given up on our New Year's resolutions -that is, if we even made them in the first place. By the end of the month, that number climbs to nearly 35% of Americans (more resolution-related stats here).

Some folks (and businesses) are just getting started.  I'm still seeing  people offering courses on setting up your budget and/or income plan for 2015... that don't start until February!

I hate to break it to you, but you can't get a "jump start" on 2015 if the year is already rolling along!

One of the common problems I see for entrepreneurs stems from income or revenue planning. In fact, if your business is new (less than 5 years old, or making a market transition in the past 2 years), it's not always easy to predict where the money's going to come from in your business.

For many entrepreneurs, the first couple of years feel like throwing spaghetti on the wall to see what will stick. You make offers, do some research, hone your product or service, make more offers, and see who bites. You keep what sells, and table the rest. Sometimes you resurrect that stuff, and sometimes it's gone forever. In my own business, I've had a resurgence of interest in products that I wasn't actively promoting. I had essentially tabled these offerings, so I didn't include them in my revenue planning for this year.

Big mistake. If you've got an offering available, it should always be included in your revenue plan - even if you don't sell many of them during the year.

That got me to thinking about other mistakes I've seen when it comes to planning out your income, so I figured I'd conjure a post to help save you from making the same mistakes in your business.

Mistake #1: Confusing your budget with your income plan

Your budget and your income plan are not the same thing. Because a lot of creative types feel hemmed in by the word "budget" it's become common for coaches and trainers to use a different word (abundance plan, income plan, spending plan, etc.).  A budget tells you how you project you'll spend/invest the money you earn. The income plan tells you how you project you'll earn the money in the first place.

I remember one of my early years in business, I created a budget with roughly $50,000 in line item expenses. I had no income plan. Sure enough, about two months into the year, I was pulling my hair out because the income wasn't keeping up with the expenses. I had no idea HOW I was going to earn the money, I had just put down the income of my dreams with no real plan of attack on how to make that income happen. In short order, I quickly reduced my "budget" to align with the realities of the income of my business.

Budgets are often wishful thinking. Income planning is where the rubber meets the road. If you can't figure out how to earn the income, you shouldn't be creating a budget to spend money you don't have.

Mistake #2: Planning that just "covers" the budget

A direct sales client of mine was struggling to get ahead of the curve in her business. She had come to me with an income plan that included very tight margins and little "wiggle room" in case something happened.

Of course, something happened, and her husband was unable to work for an extended period of time. She was panicking about how to make ends meet. After she took a breath, we looked at where she could leverage her existing offers, find better clients and increase her average ticket sale. Then, I illustrated the need to plan for more than just "the minimums" because there's always something for which you can't possibly plan.

Rates go up and "life happens" - yet time and again I see entrepreneurs build a budget and project income based on that budget, without any realistic expectations around the "what if" scenarios of business. What if your current supplier dries up? What if your web host goes out of business or raises their rates in order to stay in business? Most companies give you a 30-day lead time on rate increases, which means you could get hit at the worst possible time of the year if you're not prepared.

Mistake #3: Relying too much on a single income source

One of my previous clients relied heavily each year on the income from one particular offering. Last year, they found themselves scrambling for most of the year to make up for the lost income when they had fewer enrollments than they budgeted for. It wasn't really "lost" income, though, because they never had it to lose! They had put too much reliance on a single source of income. It came back to bite them when they didn't have a plan in place to generate more income with some of their other offerings.

If this is your first year in business, then it makes sense to focus on one thing, get really good at it, and sell the heck out of it. But once you've been working with clients, listening to customers (you are listening to them, right?), and doing your research, you'll see other offers that you can provide to some if not all of your market. Facebook started as a connecting point for college grads (of particular schools), and only after they got good at that did they expand. Now, they've got Instagram, partnered with Google for advertising, and have their fingers in a bunch of pies. That doesn't mean you have to offer auto parts and jewelry (like Murrays Discount Auto Stores used to). If you're seeing an opening to serve your clients (and you are looking, right?), then it's more than likely you'll have more than one source of income over the years.

What if what you're doing today becomes illegal tomorrow? How can you shift and remain profitable?

This year's VAT regulations for international buyers created a firestorm of resistance, but it still went through. And international vendors of digital goods have to deal with the fallout - at a price.  If all your eggs are in one basket and that basket is locked down, you're not in business anymore. On the other hand, if you've got more than one source of income, you'll stand a better chance of weathering the storm (I'm moving my "digital only" products to a platform that handles the VAT for me so I don't have to deal with it).

Mistake #4: Not planning for professional development or support

Technically, this could be construed as a budget item, but the reality is that I see a lot of entrepreneurs planning to make all kinds of money, without any kind of support behind it - whether that's a coach, learning a new skill set, or some other type of professional development. Your budget needs to include these items and so does your income plan. As you scale, costs change. You may hire a VA to handle things that you used to do yourself. If you're planning on earning more than six figured, you can pretty much guarantee that you'll need some kind of support. Your income plan needs to cover the costs of that support. Don't assume that you'll be able to cover it with the growth of the business, because, as I've already said "life happens" and you may find yourself in need before the cash-flow comes in to support it. Which brings me to mistake #5.

Mistake #5: Not planning for savings (or your own salary)

I can't tell you how many entrepreneurs I've talked to that tell me they made "six figures" in the last year - only to find out the company may have taken in six figures, but they didn't pay themselves a salary.

Say what? 

That means that not only did YOU not make six figures, but the company probably didn't either! There's a difference between income and profit. And no, your salary is not profit. If you're not paying yourself, then you're lying to yourself about the actual profitability (and viability) of your business.

You can bet that Donald Trump, Warren Buffett, and Oprah don't work for free. They have large businesses and each draw a salary that's part of the company expenses. Profit is money that's not allocated to covering expenses. Most businesses erroneously think profit is what's left over after covering expenses. I'll show you why that's wrong in a minute. Regardless, you need to be sure that your income plan is built to cover a salary and savings for emergencies.

Financial guru Dave Ramsey reminds us that it's not a question of if, but when emergencies will happen. The printer dies, the laptop gets dropped, the external hard drive crashes... and those are just the minor emergencies. If your income plan (and yes, budget) doesn't include a line-item for savings, you'll find yourself scrambling. What if your tax bill's higher than you budgeted? That's where savings can be a blessing.

Mistake #6: No profit plan

Regardless of what you sell - or how much of it gets sold - it's imperative that you have a profit plan. If you sell even 20 cents worth of products or services this year, you need a plan in place to ensure that your company derives a profit.

Okay, twenty cents might be a little ridiculous, but maybe not.

Mike Michalowicz, author of "Profit First" says that profit needs to be a habit - not an event - in your business. Instead of making profit an afterthought (profit = income - expenses, like most businesses expect), Mike says pay your business first and set aside a portion of your income so that you always have profit in the business. I recently led a webcast to explain the Profit First approach and help you get a handle on making sure your business is always profitable.

Whether or not you come to the webinar, it's important to see profit with fresh eyes. You don't have to build your business on the "leftovers" - which, if you're anything like most entrepreneurs I know, there aren't many leftovers to begin with. Instead, you can make an intentional step toward building a solid profit plan - and income plan (and budget) - that's built realistically around what you need to accomplish in the next 12 months (and beyond).

What mistakes have you made?

I'd love to hear what mistakes you've made in your budgeting/income planning process. What did you learn and how did you recover? Let's learn from one another in the comments!

My business plan for JanuaryThis week I successfully completed all my planning for January! Woo hoo! I know many entrepreneurs who are still shuffling papers and won't solidify their plans until sometime in the middle of the month - after they've given up on more than half their New Year's resolutions. I've been that person, and over the last couple of years, I've finally managed to hammer out a process for planning that works for me.

That's part of the struggle if you're a creative entrepreneur. There's no one plan that seems to cover everything. If you're a personality-based business owner, it's even harder. You've got to include your personal plans with your business plans, because they tend to overlap. Short of my own Dreamblazing program, I've yet to see a planning system that does that well, if at all.

Yes, finding a groove and getting the planning process down is a hurdle, but once you've got that process down, there are still a few mistakes I consistently see entrepreneurs make when planning their new year. I've even done them myself! Here are five of the big ones:

Mistake #1 - Too many Pumpkins, not enough Radishes

In my Dreamblazing program, I talk about "pumpkin" goals and "radish" goals. Pumpkins take all year to mature, while radishes only take 20-40 day. Having all your harvest come in at the end of the year makes it difficult to manage - and you can starve the rest of the year. Radish-sized goals give you some bite-sized results that you can manage throughout the year. Those radish goals can be milestones toward your bigger pumpkin goals, too.

Just be sure you don't have (more…)