Dashboard | CFA Menu
Lessons: 33 | 34 |35|36

Copywriting

Lesson 36 Takes you through a simple way to create an irresistible offer and write your sales copy quickly. This is a basic structure you can use for ANY offer in any format - video, sales letters, email, or social. Once you have the basic structure down, you can add more details as needed to make the offer more appealing.

Remember: the higher the offer price, the more detail people will expect before they buy. Check your bonus content for examples and additional support.

If you have questions, be sure to contact us. We're here to help!

Your Assignment

Remember that EVERYTHING is an opportunity for awareness!

1. Pick one of your offers and make it irresistible.
2. Continuing in your notebook or using the template in Google Docs, use the 4x6 copywriting strategy to develop a simple sales letter for your offer
3. Share your sales letter for feedback and track your results.
4. Celebrate your wins. If you're in A-Club, be sure to celebrate in the group!

Extra Resources

• Watch Kevin Rogers walk through the 4x6 copywriting technique
• Bulletproof Copywriting Vault at Trello
• Bonus Workshop: 10 commandments of copy with Jared Tullos
• First Draft of the 4x6 for the Creative Freedom Group Coaching Intensive

Dashboard | CFA Menu
Lessons: 33| 34 |35 | 36