2 Ways to Increase Your Brand Visibility Through Community
[Creative Freedom S7E1]
It's finally Season 7! It has been a long road to get here, and I’m so excited to be digging into the new content this season - all around helping you overcome the Passed Over Paradox and step more confidently into your Great Work. To be that star in your market, instead of a best-kept secret.
Last season I talked about increasing your brand visibility by showing up, giving people a reason to pay attention and by collaborating with colleagues. But that third point - collaborating with colleagues - deserves an episode all to itself.
This episode is about building a community network and finding the right moments and opportunities to tap into those communities for business growth and visibility.
Listen To The Podcast
Podcast Show Notes
Inside this episode, we're talking about:
What becoming “coffee worthy” really means
Why “Leverage” is not a dirty word
Late night TV is like networking on steroids
Why focusing on IPA makes the difference
The smartest move Tim Burton made
Real-world examples of relationships that led to better businesses
Networking cues from the TV show Lost
The importance of (and problem with) networking outside your industry
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Sponsors & Credits
Special thanks to our Patrons for your continued support. Theme music: “Big Time” by Ikoliks, Artlist.io
It's not always easy to brand yourself when you're constantly evolving. Heck, even the concept of branding has evolved over the years. This episode gives you some questions to consider, along with a brief history of branding through the centuries - and what it means to you (and your clients) in its current evolution.
This week we’re going to focus on brand visibility, but not until I tell you a story about Marvin the rooster. That’s right, a neighbor’s stray rooster is going to teach the importance of brand visibility for your company.