This is bonus episode 10 - our final episode in the 5-part series about the Fix This Next methodology. This episode, I talk about the fifth and final level of the hierarchy: Legacy.
The Business Hierarchy of Needs is a model developed by Mike Michalowicz, author of the book, Fix This Next, which is now available wherever books are sold. The book dropped this week to thunderous reviews.
There are five levels to the Fix This Next Business Hierarchy of Needs, and five aspects in each level that you need to consider. Just like Maslow's hierarchy, though, you need to resolve the issues at the lowest levels of the hierarchy before you can deal with anything higher up.
The fifth level of the Business Hierarchy of Needs is Legacy. While nearly every creative entrepreneur I meet talks about wanting to build a legacy, very few of them think about what it really means: that, at some point, you have to leave the company and entrust it to others to carry on the vision. Are you really ready, willing, and able to do that? Not everyone is. This week's episode explains.
Listen To The Podcast
Podcast Show Notes
How Jeep built a community of Raving Fans all across the U.S.A.
Even though I'm not a fan of his work, multimedia artist, Dale Chihuly, has an admirable business model.
Why you have to quit your business if you want to leave a Legacy
The 5 Core needs of the Legacy level of the Business Hierarchy of Needs
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This week, we're taking a closer look at how each creative entrepreneur type can take advantage of these different business models. Sure, you can have any business model you want, but each creative type needs to focus on doing business in a way that's in alignment with their strengths.