My Biggest Business Mistake - and how I turned it around
[Creative Freedom S5EB4]
First, I'm super thrilled to announce that I'm now a fully licensed and certified Fix This Next coach and I'm booking assessments now. I mention this now because it's a huge celebration, but also because it's relevant to this week's episode. When you can pinpoint the biggest issue in your business, you can fix it sooner and get your business back on track. That's what Fix This Next can do for you. Schedule your Fix This Next assessment today and get the clarity you need to grow your creative enterprise.
“If you can avoid just a few of the biggest, most crucial mistakes that I’ve made, then success is going to come much easier.” Said Shravan Gupta.
Okay, on with the show. This is bonus episode four in a series of unscripted "lessons learned" from 25 years as a creative entrepreneur.
One of the hardest lessons I learned was this: No one is coming to save you. You're a business owner, and you need to act like one. If you don't like the way the system works, the only way to change it is from the inside. In this episode, I'll take you behind the scenes in my biggest business failure and share how I turned it around.
You'll also see examples from Apple, Denise Duffield-Thomas, and Leonie Dawson, to show you why you need to take control of your business and act like a business owner if you want it to grow - and how growing for growth's sake is only going to make you miserable.
The biggest problem most creative entrepreneurs face
How I learned (the hard way) that no one was coming to save me - and how I turned it around. Hint: I had to start acting like a business owner
The system might be rigged, but the only way to change it is from the inside
An example of influencing system change from the outside from the TV show "Timeless"
How I'm using my own business to change the system from the inside
The importance of retaining profit and the risk (and privilege) of racking up debt in the early stages of business (and why I endorse using Profit First)
Two examples of 7 figure entrepreneurs who decided to "scale back" and stop growing for the sake of growth (and how to decide for yourself)
If you haven't already downloaded this week's bonus content, you'll want to do that here. Not a member yet? It's free! When you register for the Rising Tide, you also get email updates, the FREE learning library, and access to episode transcripts, worksheets, and more!
This is Episode Two in a series of unscripted conversations I'm hosting on the podcast between seasons. This episode shares one of the first principles I started teaching to direct sellers when I first became a coach: The most important "product" that your company has to offer is you. No matter where you go, there you are, on display for the world to see, and if you represent a business, that's part of the reputation of the company.
This is bonus episode 6 where we begin our conversation about the Business Hierarchy of Needs and the lowest level of the hierarchy: Sales.
The Business Hierarchy of needs is a concept developed by Mike Michalowicz, author of the upcoming book, Fix This Next. I'm a certified Fix This Next advisor, licensed to share this information before the book launches.