Brace yourself... Creative Freedom Season Five is here!
That's right! After a year of researching, scripting, filming, editing, and travelling, Creative Freedom is back for another season of inspiration and education to help you Own Your Dreams Without Selling Your SoulTM.
Creative entrepreneurs from all over the place sent me questions to answer, and we're kicking off the season with a few of the most important ones. Today, we're talking about branding, specifically how to re-invent yourself or brand yourself as a creative entrepreneur.
It's not always easy to brand yourself when you're constantly evolving. Heck, even the concept of branding has evolved over the years. This episode gives you some questions to consider, along with a brief history of branding through the centuries - and what it means to you (and your clients) in its current evolution.
Listen to the Podcast
If you’re listening to just the podcast, you’re only getting about a third of the deal. Catch the Creative Freedom web series or join me on Facebook on Fridays at 5:30pm Central time for a LIVE Q&A about the week's topic.
Podcast Show Notes
01:55 - A brief history of branding - it's not as boring as you might think!
08:08 - What branding means (to you and your Raving Fans) in today's world
9:27 - The evolution of my coaching practice from Home Party Solution to the Creative Freedom brand
16:06 - The importance of repetition and reputation in branding yourself as a creative entrepreneur
17:30 - 3 questions to ask yourself to help define your brand identity
18:27 - Creative Entrepreneur Brand Case Study: Dr. Liz Powell
20:29 - The new, old direction for the Creative Freedom Show
23:37 - Where many creative entrepreneurs fall short with their branding
If you haven't already downloaded this week's bonus content, you'll want to do that here. Not a member yet? It's free! When you register for the Rising Tide, you also get email updates, the FREE learning library, and access to episode transcripts, worksheets, and more!
While it sounds sexy to "make dolla billz in your sleep," there are three huge misconceptions around creating passive revenue in your business. In this episode you'll go behind the scenes and see how I've set up passive revenue streams in my business, and just how "passive" they really are.
This is bonus episode 3 in a series of lessons learned from 25 years as a creative entrepreneur. Your business is NOT the Field of Dreams. If you built it, ya gotta market it or people ain't coming - or BUYING! At the core, marketing is sharing your message with an interested audience. But what's that message? And where do you find an interested audience? That's what we're looking at in this episode! You'll also hear about some real-world marketing examples and my "SIMPLE" framework for marketing and launching your offers.