Episode Six: How to Raise Your Rates (and get paid!)
This is Season Four, Episode Six. This is the next logical step after our last episode. Once you get clear that it's time to raise your rates, how, exactly do you go about raising them? Have a listen to this week's episode, where I walk you through a few different approaches, from the basic, Nike approach (just DO it already!) to the "Tuna Can" approach and more. This is the fifth episode in a series about overcoming underearning.
Speaking of which, my program Overcoming Underearning for Creative Entrepreneurs is now open. If you need support in owning the value you bring to the marketplace, and adjusting your prices accordingly join us! Students are already reporting positive results!
If you’re listening to just the podcast, you’re only getting about a third of the deal. Catch the Creative Freedom web series or join me on Facebook on Fridays at 5:30pm Central time for a LIVE Q&A about the week's topic.
4:22 - Several options to raise rates with existing clients
10:23 - 2 of the 4 big questions every offer needs to answer (and why it matters to your pricing)
14:26 - How one coach cut her content in half and doubled her rates, effectively quadrupling her hourly rate.
21:26 - DIY, DWY, DFY - and how I use these tiers in my own business
[Note: This is an excerpt from chapter 2 of my new book, Creative Freedom: How To Own Your Dreams Without Selling Your Soul, now available on Amazon, Kindle, and coming soon to booksellers around the world. Order your signed copy at CreativeFreedomBook.com] A few years ago, a well-respected colleague of mine shared a rather vulnerable […]
[Note: This is an excerpt from my forthcoming book, Creative Freedom. If you'd like to be part of the advance team and get more sneak peeks of the book, contact me for more info.] There's a quote often attributed to John Lennon: "Everything will be okay in the end. If it's not okay, it's not […]