The Convo: Fierce Loyalty Accelerators with Sarah Robinson
In this final segment of my interview with Sarah Robinson, we're talking about the Fierce Loyalty Accelerators, specifically, exclusivity and love. Sarah talks about how the accelerators aren't meant to be a stand-alone device to employ, but work in tandem with the Fierce Loyalty model to help you grow an intensely committed community of like-minded people (your tribe, your Noble Empire). Sarah also speaks candidly about why she chose self-publishing over the traditional route, as well as the results of working with a hand-picked street team to launch her book.
Entrepreneurs dream of success. We crave it. We stalk it. And some of us continue to be eluded by it. You've probably written down a number -- or certain other goals -- and then began bowing at the altar of “if only.” “If only I could have x, then I’d be successful.” “If only y […]
"What does a fish know about the water in which he swims all his life?" Einstein was talking about how the very things that are crucial to our existence are very often the things to which we're totally oblivious. They're everywhere around us, we're so entrenched in them, that they've become part of our life's […]