Ready to make 2021 your breakout year?

You've been running on the hamster wheel of hustle for far too long.

You've been at this solopreneur gig for a while, but things aren't turning out the way you planned. There's still a LOT of "solo" going on, and not as much profit. You're starting to feel like it's too much work, not enough joy, and maybe it's time to call it quits or do something different.

a photo in a frame that reads "DREAM BIG"

You're smart. You know your stuff, and you're pretty talented, if you do say so yourself. You've got some fans and followers, but nowhere near where you thought you'd be by now. You see other people who look like they're killing it, and you're scratching your head wondering WTF? How are they making so much progress when you're just spinning your wheels?

You work hard - sometimes a little TOO hard, if you're honest. It can feel like being on a hamster wheel day in and day out. You're good at what you do, but turning it into stable, regular income - with the time to enjoy it - well, that's been a challenge.

Being in a state of perpetual hustle isn't healthy, yet it's hard to maintain momentum when it's just you (or you and a VA or two). The feast or famine cycle is driving you to seriously consider selling everything you own to move to a remote island in the Pacific - where the weather's nice and the cost of living is low enough that you can make ends meet without worrying about profitability every month. Then, you can at least pretend you're living that "laptop lifestyle" you keep seeing plastered all over the interwebs.


Lisa is stunningly effective.  Without her, our Simpleology Business Coaching program would not be anywhere near as good as it is.  She has a unique talent for bringing out the talents of others, and motivating people to take real action.  I’d hire her as a coach myself!”

Mark Joyner - #1 Bestselling Author and Founder of Simpleology


It's PAST time to see the success you know is meant for you. Let's fix that, shall we?

If you're like so many of my clients, you're loaded with talent and credentials galore. Decades of experience and probably a few degrees, certifications, or letters at the end of your name. You're smart. Probably a little too smart for your own good, and you're tired of being the best-kept secret in town.

You're busy - hoo doggie are you busy! AND you've got a life, thankyouverymuch. Whether it's family demands, chronic health issues, or a general desire for a better way of life, the typical 8-to-5 work day just isn't for you. You need more time freedom in your schedule - to enjoy the fruits of your labors!

Oh, and did I mention all your ideas? So many great ideas that just seem to slip through your fingers before you can implement. Business model? Systems & processes? Yeah. They sound good in theory, but most days you're running to catch yourself. Your strength is in the creating, and making magic happen. The business-stuff doesn't always come together as easily.

That's where I come in.

photo of lisa

I've been an independent creative entrepreneur for over 25 years. I cut my teeth on the Internet, building one of the first-ever e-commerce websites back in the 90's (when I was 19). I launched a manufacturing company in my 20's and parlayed my internet know-how into an online marketing consultancy in my 30's. I've helped launch best-selling business books (mine and others), and my business incubator is one of the first of its kind for creative entrepreneurs.

I've lived the ups and downs for decades, so I know the struggle is real. I've hit rock bottom and bounced back, with the receipts to prove it.

I've made the hard mistakes so you don't have to.


I bring everything I've got to my clients and expect them to do the same. I challenge them to look for a new path - a better path that works for who they are and what they want to bring to the world - even if it doesn't fit the mold of what's "typical" in their industry. We explore possibilities, challenge assumptions, and - above all - work together to help them build a life and a business they are proud of.


You CAN make great money doing what you love - without selling your soul, but...

Here's where it gets tricky. The real "secret" is that you've got to be able to show up to your work without the masks and the pretense. You have to be able to lean into being yourself and being in INTEGRITY with your values and beliefs. As a creative entrepreneur, your work is an extension of who you are in the world. It's not ALL of who you are, but it is often a big part of it. Your body of work speaks for you when you're not there to speak for yourself. It builds your reputation and credibility in the market place. It makes sense, then, that if you're not in full integrity with the work you're doing, you're never going to feel successful.

Sure, you might be able to bring in some money, but at what cost? For most creatives, it's not JUST about the money. There's a mission, a message, or a passion that you're sharing with the world that's a reflection or extension of YOU - who you are and what matters to you. When you compromise that, money just doesn't seem to matter as much.

I've learned what it really takes to own a profitable, sustainable business. It's not just fluffy mindset stuff, and it's not all about tactics and strategies. You need both. My work blends can-do motivation with how-to implementation, which gives my clients exceptional results.


Dr. Liz Powell

Lisa can help you find the right fit for you, in terms of moving forward in your business. When I started working with her, I was about to just give up and move to Southeast Asia, and I thought that this whole business thing was just bullshit, and I just needed to stop.

“She was able to help me get my priorities in line and start being a CEO and not just a worker. In the course of the time that we’ve worked together, I have more than doubled my business. I made more in February than I did in all of the previous year. And she has given me so much motivation and support, and I always feel like my work with her helps me be so much more effective, and  better at being the leader, the coach, and the therapist that I want to be.

Dr. Liz Powell - Author, "Building Open Relationships"


Creativity is inevitable. Starving is optional.

One of the things I've learned through the years is that it's HARDER to do everything on your own. Believe me, I've tried. So many times projects got stalled because there just wasn't enough of ME to go around. I was just. too. busy.

Sound familiar?

So many creatives come to the business world with a patchwork quilt of knowledge they've cobbled together from DIY courses and books they've read. Very often, there's a problem with the pieces in their quilt - and it's not what you think.

Most people think there's a missing piece.

"If I can just figure out this one thing, then I'll be set." I hear them say. Then they go all out trying to DIY their way to a solution.

But your focus is on tactics: ads, traffic, lead generation, conversion, sales. In short, your quilt has too many pieces in all the wrong places. Instead, you need to focus on how to put the right pieces together in the right places and cut out the extra fluff you don't need to be successful. 

Make This Your Breakout Year!

If you're a child of the 80's, you might remember that tune from Swing Out Sister. Finding your break and taking it. Getting over lost confidence, and not leaving your destiny to chance. Laying down the law, saying what you want to say...

It's time for you to break out and go from being a best-kept-secret in your industry to a shining light in the world.  Time to get off the hamster wheel of hustle and out of the funk of your own disbelief.


“Here’s what I want to say about Lisa: She’s awesome.

“She has a tremendous heart and sense of caring, that comes out in wanting to roll up her sleeves and get things done. She also has a sophisticated, fun, open-hearted sense of marketing, with a lot of experience behind her.

“She gets the vision. She gets strategy. She gets the caring and love in taking care of the itty-bitty details…you can trust her…to care for your heart and your business.

Mark Silver, M. Div. - CEO, Heart of Business, Inc.


For years, I've worked with creative entrepreneurs across the spectrum to help them shine a light on their Great Work and get in the fast lane of business growth. My focus is helping them find what works for their unique situation. While each client is different, the results are similar:

  • More free time to focus on what really matters
  • More income (some clients double or triple their income in just a few months)
  • The confidence to say "no" to what doesn't fit and "HELL YES!" to what does
  • Clarity on how to be the business owner, instead of an employee
  • Courage to do the scary things that lead to big gains (in life and work)
  • A greater sense of self-worth
  • More freedom to enjoy it all

What could we do together in YOUR business?

Get the clarity, confidence, and courage you need to achieve your definition of success

This is where it gets fun. Your Breakout Year is built on the proven, battle-tested principles I teach my clients.  It's how to create a profitable, sustainable business, PLUS the mindset pieces that are necessary to make the income leaps you've been aiming at for years. Most workshops only offer one or the other, but I've found that you need the right mix at the right time.  Too much mindset, and you're spinning your wheels, feeling excited, but stuck. Too many mechanics, and you're overwhelmed with options, and exhausted just thinking about implementing them.

All that changes with Your Breakout Year.

How it works:

You'll be the FIRST to get access to this training - before my new book is even published!

In our 3 months together, you'll get specific training in what I call the Path to Creative Freedom. In my research these are, hands down, the most critical, MUST-HAVE skills of every successful creative entrepreneur. We'll take a closer look at what each of those elements looks like for you and how you're naturally wired for success.

Look, you can have all the clarity and confidence in the world, but if you refuse to face your fears, correct your course, or refine your business model, you will stay stuck. In short, you need clarity, confidence, AND courage if you want to create the kind of cash flow that gives you true freedom in your business.

You'll learn how to connect with your right audience in ways that work for who you are and how you best show up in the world. No more throwing spaghetti at the wall to see what sticks! No more ick about sales, and marketing! You'll also learn the key mindset lessons that take you from being an employee in your company to being at the helm of your own Noble Empire.

By the end of our time together, you'll have a clear path forward for the next 12 months in your life and business - by focusing on what really matters to you. You'll also have an understanding of how to actually bring that plan to life in a way that works for the way you're wired, and how to course correct as life happens along the way.

To be clear: this program won't help you MAKE 6 figures in 90 days. Well, it might, but I'm not promising that. What I AM promising is that over the next 90 days you'll have a doable, understandable, meaningful, and believable direction for your company and be on your way to more profit, more impact, and the time freedom to enjoy the fruits of your labor.


"Lisa's strength lies in spontaneously and accurately seeing a project (whether hers or someone else's) from a bigger picture view and then focusing like a laser beam on exactly what and how to improve or advance that project.

"The first time I spoke with Lisa regarding a project I was working on, I was struck by her instant understanding of what I needed and her intuitive sense of which direction I should move in. She is a master interviewer and can spontaneously personalize another's message, using her own experiences to make whatever someone else is sharing instantly more relatable to her audience.

"In short, Lisa is a brainstorming genius and brings a sharp, creative and spontaneous element to whomever she's coaching. I highly recommend you work with Lisa if you've hit a wall and need to move your ideas forward in new and creative ways."

Julie Anne Jones - CEO, Julie Anne Jones, Inc. and multi Six-Figure Creative Entrepeneur


Your Investment...

When you consider how much time and money you'll save by NOT spinning our wheels, NOT spending money you don't have for more tactics that don't even work for your entrepreneur type, the investment in Your Breakout Year will bring you a positive return pretty quickly.

But let's look at the longer term: the peace of mind you'll get from knowing exactly what to work on, what to delegate, and how to afford it; the stable sources of revenue that fit like a glove, because the pricing feels right and your clients adore you. The freedom you'll have because you're the business owner now, not just an employee in your company.

Can you imagine adding that new revenue stream you've been dreaming about? Or taking 8 weeks off during the year - including a 4-week vacation? How about getting featured in national media or on big stages for the first time - then making it a regular thing?

My clients have done it, and so could you. What would that be worth to you?

Let's talk REAL dollars...

Old-school marketing says to compare "apples to oranges" and use "retail values" (that people never actually pay) to make my offer appear over-the-top valuable. Who needs that when I can show you REAL value? 

My top-tier coaching clients have paid over $600 for an hour of my time. That's $7200 for the same strategies you'll be learning in this program. You're also getting 3 workshops to create your customized success map for the next year. These 2-hour workshops add another $3600 in hands-on time with me to get your custom-fit plans for business alignment, sales promotions, and marketing DONE for the year.

I'm also including 3 months of support in my Accountability Club to help you implement and stay on track during the course. That's another real world investment of $300 that I'm giving you to help you make faster progress during the program. Compared to my one-on-one coaching time, that doesn't sound like much, but trust me when I say A-club is a group you want to be part of. You'll get the support and encouragement of other creatives working on building their dreams, celebrating their wins, sharing what's working, and getting help when things go off the rails. Plus, I'll be in there to help answer questions and provide guidance that's specific to your unique situation.

Oh, AND you'll have weekly coaching sessions with me. There's an open session for everyone and a monthly session just for your creative type, so you can lean into how you're wired to work and celebrate your unique gifts and advantages with others who speak your creative language.

I could easily charge $10,000 for Your Breakout Year. If you parlayed this into a six-figure revenue stream, that's a potential 10x return on your investment. Wall Street would be jealous!

For the first FIVE (5) people who say "YES!", you can join me for four payments of $500 or pay in full for $1500 for added savings. The pricing will go up once those first 5 spots are filled. Not into groups? I dig it. I'm happy to work alongside you in a one-on-one setting for five equal payments of $1000 or $4,500 paid in full for added savings.

This is where many marketers "pile on the bonuses" in an attempt to part you from your money and get you to say "YES!" faster. That's not how I roll. First of all, I know these concepts and strategies have worked for many of my clients across a variety of industries. So I don't need to trick you into buying. If you're ready, if you know this is something that can help you move forward, then you'll want to join us.


photo of Jared Tullos

"One of Lisa’s superpowers (among many) is seeing greatness in people, even when they can’t see it in themselves.

"Her X-Ray vision and expert guidance has helped me own the truth of who I am and what I’m able to accomplish. Since we started working together, I’ve made more money than I ever have in business for myself. And I’m living a life built around what’s most important to me. That’s the good stuff right there.

"Lisa, you rock. Thanks for everything. You’ve shown this weirdo it’s ok to be weird and still make a profit."

Jared Tullos - Copywriter, humorist


Design a business that works for your unique situation

What would it feel like to know exactly how to navigate the year ahead? To know you have a path (and a plan) you can MOVE on and see real progress - and not have to kill yourself to make it happen?

You can have that kind of freedom when you register for Your Breakout Year. Here are the specifics:

  • 9 deep-dive sessions into the Path to Creative Freedom
  • 3 hands-on workshops to create your customized Breakout Year plan for your business alignment, sales promotions, & marketing.
  • On-Demand access to the recordings in our online training portal
  • Email support for the duration of the 12-week program
  • 3 months access to Accountability Club for additional support
  • Weekly group coaching sessions
  • Monthly group sessions for your Creative Type

"YES! I'm ready for my breakout year!"

"Yes, Lisa, I'm excited to get off the hamster wheel  of hustle and see some real growth in my business this year! I understand I'm part of a pilot program, and want to make this special investment now, before the price increases.  I acknowledge that I have read and agree to your terms and conditions (opens in a new window).  Please register my enrollment for Your Breakout Year. I'm looking forward to starting with you the week of January 10!

Group Support

4 payments of $500

($500 today, $500 per month for the next 3 months)

Pay in full $1500

1:1 Support

5 payments of $1000

($1000 today, $1000 per month for the next 4 months)

Pay in Full $4,500

Have questions? Reach out. I'll be there to help!

This level of investment not in your budget? I've been there. I totally get it. Consider joining Accountability Club, my private community for creative entrepreneurs.