Feeling like you can’t focus? You’re not alone.
According to a 2015 research report from Microsoft, our attention spans are shrinking and may now be on par with goldfish. Since 2000, our ability to concentrate has shrunk from 12 seconds to about 8 seconds. A goldfish has a 9-second attention span.
Citing a possible evolutionary response as we shift to a multi-tasking, multi-screen digital world, the Microsoft report seems to suggest that we can’t focus on anything for more than a few seconds at a time.
So explain to me why binge watching Netflix is on the rise (and feels so good), and how my kid can stay rapt in his Minecraft world for hours on end? [Read more…]