A Real Business Comes From the Real You

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So after a quick trip to the local library with my oldest child and his best friend, I scoped out the shelves for some new reads.

I found a couple of VERY good resources, and I had to share this one today:

Kaira Sturdivant Rouda is the president of Real Living, and “gets it” when it comes to personal branding. I’m half way through her book, Real You Incorporated: 8 Essentials for Women Entrepreneurs.

I can’t tell you how many times I’ve shouted from the rooftops the importance of Branding yourself. Kaira’s book really gets it done.

Stay tuned!

2010 Update: This book is uber transformative. After a couple of years of living with this book, I can tell you it really gets to the heart of building a business around your passion. I use it every 6 months as my business bible when it’s time to review my progress, make sure I’m on track for goals, and to be certain I’m still following my passion in my business. I had the pleasure of interviewing Kaira for my Direct Sales Super Summit last fall and it was a dream come true in so many ways. Every woman should have this book on their shelves – or in their briefcase for easy access. It’s truly transformative for business and personal growth.